I utilized a top performing UGC Video and created a mashup using the voice over with the HQ video. This made an evergreen UGC video usable for a timely campaign such as the holidays.

Reworked the first 3 seconds of this video. My goal was to increase the 3 second views in hopes to increase the CTR. I decided to show the end the product on the wall with the woman moving instead of the step-by-step process of generating the crossword.